Episode 111
Turning numbered posts into owned audience
A pilot episode that shows how numbered countdowns can bridge social viewers into rookie boards, tools, and email capture.
Collector Notes
- The strongest social-to-site episode pages expand the take instead of just repeating the caption.
- Companion notes should feel like a collector upgrade, not a click tax.
- Every episode benefits from one clean next-step CTA and one utility CTA.
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BCI Dispatch
Rookie watch updates, board changes, and collector cheat sheets in one clean dispatch.
The main editorial site stays open. The email layer is for companion notes, watchlist changes, fresh rankings, and bonus download-style extras that make repeat visits worth it.